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Blog Highlights

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Schaefer on HBR.org: “It Depends”

Scott Schaefer’s blog post on Roadside MBA ran on the Harvard Business Review web site last week.  A small excerpt: What happens when you put three business professors in a rental car and send them out to talk to owners and managers of small- and medium-sized businesses? Would they discover their MBA frameworks to be […]

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Roadside MBA Launches Column on Inc.com

We have interviewed 100+ small businesses in the last few years, but only had space for maybe 45 in our book. What to do with the great stories, insights, and “It Depends” examples from the other 55+? Our friends at Inc.com have been kind enough to bring us on as columnists, and we’re pleased to […]

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Mazzeo and Schaefer on CBS This Morning

Mike Mazzeo and Scott Schaefer enjoyed chatting with hosts Anthony Mason and  Vinita Nair (Northwestern alum!) on CBS This Morning last Saturday.  Big fun in the Big Apple, and you can catch the video here.

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The Economist Reviews Roadside MBA

Roadside MBA got a (mostly) nice review in The Economist this week.  Here’s a snip: The book… succeeds admirably in its main aim, providing fresh examples to illustrate the basic tenets of MBA theory. In doing so it cleverly addresses two different markets: MBA students who want fresh grist to their mills and roadside businesspeople […]

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Schaefer on the Admissions Straight Talk Podcast

Scott Schaefer recently joined Linda Abraham, founder of Accepted.com, to talk Roadside MBA on the Admissions Straight Talk Podcast.  Have a listen as Scott discusses the Roadside MBA Manifesto, how the Roadside MBA project has changed his teaching, and what he wishes MBA students would come to campus knowing.

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Review: Success Magazine

Another review is out for Roadside MBA!  Success Magazine writes: Roadside MBA combines humor with business theory and practice in a fresh, amusing way. You’ll be entertained and educated, ending up with a newfound admiration for the ingenuity of small-town businesses.  Thanks to reviewer Margaret Jaworski.