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Roadside MBA
Backroad Lessons for Executives, Entrepreneurs and Small Business Owners

Roadside MBA Spring Tour!

April 25, 2017 by Scott Schaefer Leave a Comment

Roadside MBA will be back on the road June 12 through 16! We'll hit two countries, two states, two provinces (and our windshield will probably hit many thousands of bugs!)   Yes, we're flying to our neighbor to the north, starting our trip in Thunder Bay, Ontario.  From there, we'll hit Duluth, Minnesota, Grand Forks, North Dakota, and Winnipeg, Manitoba. Follow along on twitter or our blog!     … [Read more...]

Filed Under: Destinations

The Roadside MBA MOOC: Strategic Thinking for Growing Your Enterprise

April 12, 2016 by Scott Schaefer Leave a Comment

The Roadside MBA team is partnering with Stanford GSB to offer our first MOOC! After years globe-trotting, book-writing, and trying out new course material on unsuspecting MBA students, we've picked the best ideas from the Roadside MBA canon and packaged them together in a free, online course.  During the course, we'll ask you to think about questions like: What scales and what doesn't? What does your cost structure tell you about your future? Where can you add value for your customers so that they will be willing to pay a price that can ensure you stay profitable as you … [Read more...]

Filed Under: MBA Lessons

Emmy Nomination for Roadside MBA!

May 7, 2015 by Scott Schaefer Leave a Comment

The Roadside MBA Multimedia Project has been nominated for an Emmy Award by the National Academy of Television Arts and Sciences, San Francisco/Northern California Chapter.  We are nominated in the "Informational/Instructional-Program/Special" Category.  The other nominee is a fun piece on the one-year anniversary of San Francisco's new Exploratorium from the Bay Area's local ABC affiliate, KGO Channel 7. This is a "local" Emmy, the kind that your local TV news station might brag about, so we won't be meeting Bryan Cranston at the after-party.  But there is a black … [Read more...]

Filed Under: Uncategorized

The Roadside MBA Multimedia Project Wins Gold!

February 3, 2015 by Scott Schaefer Leave a Comment

We just found out that the Roadside MBA Multimedia Project --- Big Lessons from America's Small Businesses --- won "gold" in the News & Research Video category of the Council for Advancement and Support of Education (CASE) Western district awards.  We beat out Cal and the UC system.  A hearty congratulations to everyone at Stanford GSB who worked on the project!  Check out the announcement here. … [Read more...]

Filed Under: Press

Roadside MBA on Monster.com

September 19, 2014 by Scott Schaefer Leave a Comment

Roadside MBA has two new pieces on Monster.com's Resource Center. In "Visiting America's Small Business Innovators," Scott Schaefer gives an overview of the Roadside MBA project, and hits a couple of highlights from the road.  In "Screen Candidates to Find the Elusive Needle in a Haystack," there's a short book excerpt about our visit to Southside Family Fun Center in St. Joseph, Missouri. … [Read more...]

Filed Under: Press

Schaefer on the Admissions Straight Talk Podcast

September 8, 2014 by Scott Schaefer Leave a Comment

Scott Schaefer recently joined Linda Abraham, founder of Accepted.com, to talk Roadside MBA on the Admissions Straight Talk Podcast.  Have a listen as Scott discusses the Roadside MBA Manifesto, how the Roadside MBA project has changed his teaching, and what he wishes MBA students would come to campus knowing. … [Read more...]

Filed Under: Press

Oyer in today’s New York Times

September 2, 2014 by Scott Schaefer Leave a Comment

Paul Oyer was featured in today's New York Times Frequent Flier column, discussing the journeys that led to the Roadside MBA!  Check it out here. … [Read more...]

Filed Under: Press

Review: Success Magazine

August 4, 2014 by Scott Schaefer Leave a Comment

Another review is out for Roadside MBA!  Success Magazine writes: Roadside MBA combines humor with business theory and practice in a fresh, amusing way. You’ll be entertained and educated, ending up with a newfound admiration for the ingenuity of small-town businesses.  Thanks to reviewer Margaret Jaworski. … [Read more...]

Filed Under: Roadside Reviews

Schaefer on HBR.org: “It Depends”

July 31, 2014 by Scott Schaefer Leave a Comment

Scott Schaefer's blog post on Roadside MBA ran on the Harvard Business Review web site last week.  A small excerpt: What happens when you put three business professors in a rental car and send them out to talk to owners and managers of small- and medium-sized businesses? Would they discover their MBA frameworks to be a bunch of academic mumbo-jumbo with no real applicability? What we found is that there’s no best path to business success. Managers successfully address seemingly similar problems in very different ways and, as our corollary suggests, the trick is to find which solution fits … [Read more...]

Filed Under: MBA Lessons

Roadside MBA Returns to Dothan

July 28, 2014 by Scott Schaefer Leave a Comment

I had a wonderful time last week in Dothan, Alabama!  Dothan is one of our ATF Roadside MBA towns, and we featured Key Fire Hose and Panhandle Converter Recycling in the book. The occasion was the Dothan Area Chamber's General Membership Luncheon, and I was honored to be invited to deliver the keynote address.  I talked Roadside MBA, tried to tell a few funny stories from the road, and generally had a great time. Some highlights from the day: Breakfast at Cracker Barrel with Lyle Peluso Jr.  Lyle gave me a great update on the remarkable growth at Panhandle Converter, and then we … [Read more...]

Filed Under: Destinations, Road Trip #6

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Latest Update

TX

After a LONG pandemic-and-other-work induced hiatus, the Roadside MBA Crew is hitting the road again!

Join us here for the Summer 2022 Tex-Mex-plus-Arizona trip!

We’ll be kicking it off in Tucson on June 27, then hitting El Paso. After some combination of Odessa, Midland, Lubbock and Abilene, we’ll hop a flight to Mexico City for two whole days of visits.

About Us

The Roadside MBA Team The Roadside MBA Team is (L to R) Mike Mazzeo, Paul Oyer, and Scott Schaefer. Learn more.

Order

Jacket Image Our book is available at fine retailers everywhere. Check these fine retailers!

Book Trailer

Check out the video highlights from a busy day in Dothan, Alabama --- our FAVORITE Roadside city

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