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    • #1: Memphis to Omaha
    • #2: Denver to Oklahoma City
    • #3: Charlotte to Atlanta
    • #4: Missoula to Portland
    • #5: Chicago to Cincinnati
    • #6: Atlanta to New Orleans
    • #7: San Francisco to Las Vegas
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Roadside MBA
Backroad Lessons for Executives, Entrepreneurs and Small Business Owners

The Roadside MBA Multimedia Project Wins Gold!

February 3, 2015 by Scott Schaefer Leave a Comment

We just found out that the Roadside MBA Multimedia Project --- Big Lessons from America's Small Businesses --- won "gold" in the News & Research Video category of the Council for Advancement and Support of Education (CASE) Western district awards.  We beat out Cal and the UC system.  A hearty congratulations to everyone at Stanford GSB who worked on the project!  Check out the announcement here. … [Read more...]

Filed Under: Press

Roadside MBA on Monster.com

September 19, 2014 by Scott Schaefer Leave a Comment

Roadside MBA has two new pieces on Monster.com's Resource Center. In "Visiting America's Small Business Innovators," Scott Schaefer gives an overview of the Roadside MBA project, and hits a couple of highlights from the road.  In "Screen Candidates to Find the Elusive Needle in a Haystack," there's a short book excerpt about our visit to Southside Family Fun Center in St. Joseph, Missouri. … [Read more...]

Filed Under: Press

Schaefer on the Admissions Straight Talk Podcast

September 8, 2014 by Scott Schaefer Leave a Comment

Scott Schaefer recently joined Linda Abraham, founder of Accepted.com, to talk Roadside MBA on the Admissions Straight Talk Podcast.  Have a listen as Scott discusses the Roadside MBA Manifesto, how the Roadside MBA project has changed his teaching, and what he wishes MBA students would come to campus knowing. … [Read more...]

Filed Under: Press

Oyer in today’s New York Times

September 2, 2014 by Scott Schaefer Leave a Comment

Paul Oyer was featured in today's New York Times Frequent Flier column, discussing the journeys that led to the Roadside MBA!  Check it out here. … [Read more...]

Filed Under: Press

Mazzeo and Oyer on Cincinnati Edition

July 26, 2014 by Scott Schaefer Leave a Comment

Mike Mazzeo and Paul Oyer were guests on Cincinnati Edition last Wednesday on 91.7 WXVU, and you can listen to their interview here. We buzzed through the greater Cincy area in April 0f 2012, and a couple local businesses --- Berns Garden Center and PMC Solutions --- are featured in the book.   Ohio is also the scene of Paul's greatest lodging crime:  To Scott's utter dismay, he booked us into a Bed & Breakfast rather than a sterile Holiday Inn Express. Mike and Paul had a great time, and we thank the folks in the Queen City for hosting us!       … [Read more...]

Filed Under: MBA Lessons, Press, Road Trip #5

Roadside MBA in Fast Company

July 23, 2014 by Scott Schaefer Leave a Comment

Roadside MBA was featured in Fast Company's "Future of Work" column this past week.  A quick excerpt: One of the more interesting business books available this summer is Roadside MBA: Backroads Lessons for Executives, Entrepreneurs, and Small Business Owners. Written by three economists, it’s a rather corny look at various concepts you’d learn in business school, like barriers to entry, and economies of scale. What’s redeeming about it is that the authors went out and created case studies about dozens of small- and medium-sized businesses that you’ve never heard of. From Arnold Tool in … [Read more...]

Filed Under: Press

Mazzeo Talks to KC Examiner

July 23, 2014 by Scott Schaefer Leave a Comment

Mike Mazzeo recently talked with Eric Jacobson about the Missouri-based businesses featured in Roadside MBA.  We visited the Show Me State back in 2010, and had a great time.  In addition to meeting lots of interesting small business owners, we hit the Dairy Queen in Saint Joseph and toasted Paul's birthday with dipped cones.   … [Read more...]

Filed Under: MBA Lessons, Press, Road Trip #1

Mazzeo on MSNBC

July 18, 2014 by Scott Schaefer Leave a Comment

Mike Mazzeo chats with JJ Ramberg on MSNBC for Business War Chest.  Here's a note from the intro: While we’ve been traveling around the country visiting Main Streets throughout this past year, three economists who teach at top business schools around the country have been doing the same thing. They took some time off from their jobs to find out what’s working for main street businesses and what’s not. Catch a few wise words from Mike here! … [Read more...]

Filed Under: MBA Lessons, Press

Schaefer on Business Fuel Podcast

July 15, 2014 by Scott Schaefer Leave a Comment

Scott Schaefer joined Ty Kiisel and Patrick Wiscombe for the Business Fuel Podcast on the Lendio.com Blog.  You can listen here! … [Read more...]

Filed Under: MBA Lessons, Press

Mazzeo and Schaefer on CBS This Morning

July 14, 2014 by Scott Schaefer Leave a Comment

Mike Mazzeo and Scott Schaefer enjoyed chatting with hosts Anthony Mason and  Vinita Nair (Northwestern alum!) on CBS This Morning last Saturday.  Big fun in the Big Apple, and you can catch the video here. … [Read more...]

Filed Under: MBA Lessons, Press

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About Us

The Roadside MBA Team The Roadside MBA Team is (L to R) Mike Mazzeo, Paul Oyer, and Scott Schaefer. Learn more.

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Taking it to the Tweets

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Roadside MBA
Roadside MBA
@roadsidemba

@Horsley_ML @HarvardHBS Somehow gotta get @pauloyer on @FoxNews...

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10:14 pm · March 25, 2018
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AlleyWatch
AlleyWatch
@AlleyWatch

5 Solution Differentiation Moves That Customers Love ft @roadsidemba alleywatch.com/2018/02/5-solu… via @AlleyWatch

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7:06 am · February 1, 2018 ·
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Roadside MBA
Roadside MBA
@roadsidemba

@DaniAmores @STRATMAZZ has fans???

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11:01 am · December 11, 2017
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Dogma Dog Care
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@DogmaDogCare

Bahaha fb.me/1Awi20Smt

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2:35 pm · October 2, 2017 ·
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Paul Oyer
Paul Oyer
@pauloyer

A @roadsidemba first. Lunch at @IKEACanada #rsmba11 pic.twitter.com/bO562AGkO0

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12:08 pm · June 15, 2017 ·
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Roadside MBA
Roadside MBA
@roadsidemba

Word of the trip: Turbidity

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8:58 am · June 15, 2017
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Scott Schaefer
Scott Schaefer
@scottschaefer

Winnipeg hotel way too hip for me. @STRATMAZZ seems to like it. pic.twitter.com/gxL6hqOpdE

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6:21 pm · June 14, 2017 ·
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Paul Oyer
Paul Oyer
@pauloyer

Best potato-based interview we ever had. @roadsidemba #rsmba11 @BlackGoldFarms

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11:10 am · June 14, 2017 ·
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Paul Oyer
Paul Oyer
@pauloyer

Wow! Grand Forks is great! @roadsidemba #rsmba11 @AE2S1 pic.twitter.com/3INpHlcbzm

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11:10 am · June 14, 2017 ·
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Scott Schaefer
Scott Schaefer
@scottschaefer

Paul Bunyan's ox. Bemidji, MN. pic.twitter.com/jtlwvuvsop

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10:51 pm · June 13, 2017 ·
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