• The Story
  • The Manifesto
  • The Road Trips
    • #1: Memphis to Omaha
    • #2: Denver to Oklahoma City
    • #3: Charlotte to Atlanta
    • #4: Missoula to Portland
    • #5: Chicago to Cincinnati
    • #6: Atlanta to New Orleans
    • #7: San Francisco to Las Vegas
  • Book
    • Where to Buy
    • Reviews
  • Multimedia Project
  • Press
  • Blog
  • The Roadside MBA Team
Roadside MBA
Backroad Lessons for Executives, Entrepreneurs and Small Business Owners

Emmy Nomination for Roadside MBA!

May 7, 2015 by Scott Schaefer Leave a Comment

The Roadside MBA Multimedia Project has been nominated for an Emmy Award by the National Academy of Television Arts and Sciences, San Francisco/Northern California Chapter.   See the press release here!  We are nominated in the "Informational/Instructional-Program/Special" Category.  The other nominee is a fun piece on the one-year anniversary of San Francisco's new Exploratorium from the Bay Area's local ABC affiliate, KGO Channel 7. This is a "local" Emmy, the kind that your local TV news station might brag about, so we won't be meeting Bryan Cranston at the after-party.  But there is a … [Read more...]

Filed Under: Roadside Reviews

Review: Success Magazine

August 4, 2014 by Scott Schaefer Leave a Comment

Another review is out for Roadside MBA!  Success Magazine writes: Roadside MBA combines humor with business theory and practice in a fresh, amusing way. You’ll be entertained and educated, ending up with a newfound admiration for the ingenuity of small-town businesses.  Thanks to reviewer Margaret Jaworski. … [Read more...]

Filed Under: Roadside Reviews

Review: Young Upstarts

July 17, 2014 by Scott Schaefer Leave a Comment

Hey! Another favorable review of Roadside MBA! This one from Young Upstarts.  Here are a few lines: Readers will discover, in the co-authors’ conversations with those business owners, how those small companies dealt with their individual challenges.... Businesses cover the gamut of industries and in different situations, so if you’re a business owner yourself there’s almost definitely an example in “Roadside MBA” that you’ll identify with and can learn from.... Certainly a worthy read. Check it out here!     … [Read more...]

Filed Under: Roadside Reviews

Fortune Review: “Big ideas in clean and simple language”

July 8, 2014 by Scott Schaefer Leave a Comment

There's a new review of Roadside MBA on Fortune.com.  Here's  a tidbit: Mazzeo, Oyer, and Schaefer shine when it comes to explaining big ideas in clean and simple language served up with a large dollop of humor. (F)or those who don’t have the time or money to go to business school, but teem with ambition, or for burgeoning small business owners looking for creative ideas, Roadside MBA is an excellent primer. Thanks to @ShaleneGupta @FortuneMagazine for taking a look! … [Read more...]

Filed Under: Roadside Reviews

Review: Dallas Morning News

July 7, 2014 by Scott Schaefer Leave a Comment

Bizbooks columnist Jim Pawlak's review of Roadside MBA appeared in the Dallas Morning News and many other locations.  Thanks! … [Read more...]

Filed Under: Roadside Reviews

The Economist Reviews Roadside MBA

July 7, 2014 by Scott Schaefer Leave a Comment

Roadside MBA got a (mostly) nice review in The Economist this week.  Here's a snip: The book... succeeds admirably in its main aim, providing fresh examples to illustrate the basic tenets of MBA theory. In doing so it cleverly addresses two different markets: MBA students who want fresh grist to their mills and roadside businesspeople who want an introduction to management theory... The picture that emerges from “Roadside MBA” is a surprisingly uplifting one: of a country that is still abuzz with enthusiasm for business.  But apparently the stuffy folks at … [Read more...]

Filed Under: Roadside Reviews

BW Review: “Timeless lessons for every executive, entrepreneur, and business student.”

June 17, 2014 by Scott Schaefer Leave a Comment

New review out today on Bloomberg Businessweek's B-School channel. Here's a snip: The book unpacks back road business strategy in the words of small business owners and managers whose common sense wisdom makes you wonder why that quality seems to have disappeared from corporate America. … [Read more...]

Filed Under: Roadside Reviews

800-CEORead: “Roadside MBA is rooted in everyday economic reasoning”

June 13, 2014 by Scott Schaefer Leave a Comment

A brand new review of Roadside MBA by Jack Covert on the 800-CEORead blog! A quick quote: And so, when it comes to making the strategic decision about whether you should pick up Roadside MBA, I would say: “It depends… do you want to be successful?” You can read the entire review here. … [Read more...]

Filed Under: Roadside Reviews

Financial Times Review: “An excellent primer on dealing with problems that keep managers… awake at night”

June 11, 2014 by Scott Schaefer Leave a Comment

Our latest review is in the Financial Times: Two of the best chapters address the people factor. The interviewees share a variety of methods for discouraging the wrong applicants and hiring the right ones.... A bad dinner and a de­bate on whether to stiff the waitress on the tip forms a neat introduction to the issue of pay incentives. Read it here! … [Read more...]

Filed Under: Roadside Reviews

Review: “Smart Read for Summer”

May 19, 2014 by Scott Schaefer Leave a Comment

Another review of Roadside MBA!  We made the list of Smart Books You Should Read This Summer. … [Read more...]

Filed Under: Roadside Reviews

Next Page »

About Us

The Roadside MBA Team The Roadside MBA Team is (L to R) Mike Mazzeo, Paul Oyer, and Scott Schaefer. Learn more.

Order

Jacket Image Our book is now available. Check these fine retailers!

Book Trailer

Taking it to the Tweets

Twitter
Roadside MBA
Roadside MBA
@roadsidemba

@Horsley_ML @HarvardHBS Somehow gotta get @pauloyer on @FoxNews...

reply retweet favorite
10:14 pm · March 25, 2018
Twitter
AlleyWatch
AlleyWatch
@AlleyWatch

5 Solution Differentiation Moves That Customers Love ft @roadsidemba alleywatch.com/2018/02/5-solu… via @AlleyWatch

reply retweet favorite
7:06 am · February 1, 2018 ·
Retweeted by Roadside MBA
Twitter
Roadside MBA
Roadside MBA
@roadsidemba

@DaniAmores @STRATMAZZ has fans???

reply retweet favorite
11:01 am · December 11, 2017
Twitter
Dogma Dog Care
Dogma Dog Care
@DogmaDogCare

Bahaha fb.me/1Awi20Smt

reply retweet favorite
2:35 pm · October 2, 2017 ·
Retweeted by Roadside MBA
Twitter
Paul Oyer
Paul Oyer
@pauloyer

A @roadsidemba first. Lunch at @IKEACanada #rsmba11 pic.twitter.com/bO562AGkO0

reply retweet favorite
12:08 pm · June 15, 2017 ·
Retweeted by Roadside MBA
Twitter
Roadside MBA
Roadside MBA
@roadsidemba

Word of the trip: Turbidity

reply retweet favorite
8:58 am · June 15, 2017
Twitter
Scott Schaefer
Scott Schaefer
@scottschaefer

Winnipeg hotel way too hip for me. @STRATMAZZ seems to like it. pic.twitter.com/gxL6hqOpdE

reply retweet favorite
6:21 pm · June 14, 2017 ·
Retweeted by Roadside MBA
Twitter
Paul Oyer
Paul Oyer
@pauloyer

Best potato-based interview we ever had. @roadsidemba #rsmba11 @BlackGoldFarms

reply retweet favorite
11:10 am · June 14, 2017 ·
Retweeted by Roadside MBA
Twitter
Paul Oyer
Paul Oyer
@pauloyer

Wow! Grand Forks is great! @roadsidemba #rsmba11 @AE2S1 pic.twitter.com/3INpHlcbzm

reply retweet favorite
11:10 am · June 14, 2017 ·
Retweeted by Roadside MBA
Twitter
Scott Schaefer
Scott Schaefer
@scottschaefer

Paul Bunyan's ox. Bemidji, MN. pic.twitter.com/jtlwvuvsop

reply retweet favorite
10:51 pm · June 13, 2017 ·
Retweeted by Roadside MBA

Connect

  • Email
  • Facebook
  • Twitter
  • YouTube

www.roadside-mba.com · © 2021 · Roadside MBA, LLC