Mike Mazzeo was recently a guest on "A Closer Look" radio, hosted by Pam Atherton. The show's twitter account is "radiowithIQ", so Mike had to bring his "A" game. Have a listen here, and thanks to Pam for having us on!       … [Read more...]

Scott Schaefer recently joined Ray White on the Talk Radio 702 Cape Town's "The Money Show."  You can check out the podcast here.  Thanks to Ray and Talk Radio 702 for having us on!     … [Read more...]

Mike Mazzeo joined Michelle Davidson on the RainToday Podcast recently.  RainToday focuses on marketing and selling professional services, so Mike was able to discuss a couple of our favorite examples from the road: Launch Something, a marketing firm in Spartanburg, South Carolina Elevate, an IT outsourcing firm in Washington state's Tri-Cities. Have a listen here, and thanks to RainToday for having us on! … [Read more...]

Huffington Post blogger Marty Zwilling's take on product differentiation, which pulls ideas and examples from our Chapter 3. Great piece! … [Read more...]

Mike Mazzeo appeared recently on The Engaging Brand Podcast, where he and host Anna Farmery discussed all manner of small business topics, including pricing, negotiations, and competition.         … [Read more...]

Scott Schaefer appeared on KPCW's Mountain Money show earlier today, and the show is now available via streaming audio.   Love coming up to Park City and thanks to Larry Warren and Alex Butwinski for the fun interview! … [Read more...]

Mike Mazzeo appeared live on the Bloomberg/Sirius XM radio show "Taking Stock" with Pimm Fox last week.  Bloomberg has been kind enough to let us distribute the audio, which you can listen to here: [audio:https://dl.dropboxusercontent.com/u/32791369/0612%20mike%20mazzeo%20Taking%20Stock%20Bloomberg.Sirius%20intv.mp3] © 2014 Bloomberg L.P. All rights reserved.  Used with permission. … [Read more...]

Check out Paul Oyer's latest Roadside MBA piece; this one is for Bloomberg Businessweek's MBA Channel. Paul writes: Over the past four years, I and two fellow economists and business school professors, Michael Mazzeo and Scott Schaefer, have taken that approach on the road, looking for big lessons from unlikely sources. Instead of exploring the global economy’s businesses through case studies, we sought the nexus of the academic and the practical by visiting small business owners all over the country and simply asking them how they run their companies.       … [Read more...]

Our discussion of CollegeFrog --- complete with accounting jokes --- is now excerpted on the Stanford GSB's web site. On one trip, we traveled to Pensacola, a fast-growing city on the western edge of the Florida Panhandle, to visit the leadership team of CollegeFrog, a tech startup trying to transform college recruitment and hiring in the stodgy world of accounting.  We found this visit to be particularly enjoyable because it allowed us to make accountant jokes. Accountants are the only group who make economists seem exciting, so we have to take our shots when we can. … [Read more...]